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The deal is expected to close in November, although Petit would not disclose what conditions had to be met for that to happen. ‘Marc Stevens, GM of Softimage, will stay on board as part of Autodesk Media & Entertainment’s executive management team.’ ‘Upon closing of the transaction, Softimage employees that are not part of the acquisition by Autodesk will have their employment terminated,’ he writes. He acknowledges that there will be layoffs, however. He adds that his company intends to maintain Softimage’s home base in Montreal and ‘continue growing its Montreal-based R&D team into a world-class center of excellence.’ ‘We appreciate the strength of the Softimage brand in the industry and plan to leverage it,’ he writes. Petit tells Playback Daily via e-mail that it is too early for Autodesk to decide on whether the Softimage products will be rebranded. It will also integrate some Softimage technology into Autodesk solutions and products. Autodesk will provide a great home for the business.’Īutodesk says it will continue developing and selling Softimage’s core line, including XSI Face Robot for rigging and animating 3D faces Cat, which would be integrated into the 3ds Max line and the Crosswalk interoperability solution. The Softimage 3D product line has performed well in the video games market, a sector where Autodesk has a track record of success. To that, Gary Greenfield, CEO and chairman of Avid, added: ‘We are excited about what this transaction means for customers of Softimage. ‘Both will help us accelerate the work of our Games Technology Group, as we build the next-generation of real-time, interactive 3D authoring tools for games, film and television.’ ‘Upon the completion of this acquisition we will be adding Softimage technology and products to our portfolio, and welcoming one of the most talented teams in the industry to Autodesk Media & Entertainment,’ he said in a statement. Maya has been used on such recent blockbusters as The Incredible Hulk and Journey to the Center of the Earth, while XSI technology can be seen at work in Journey as well as in Indiana Jones and the Kingdom of the Crystal Skull.Īutodesk is eyeing the gaming market with its would-be acquisition, according to company SVP Marc Petit. There was speculation at the time that the parent company would focus its marketing of 3ds Max on the gaming industry, while Maya would continue going head-to-head with the likes of Softimage’s flagship XSI offering for high-end motion picture FX and animation.
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That was followed by its US$197 million acquisition of Toronto’s Alias, providers of Maya software, in early 2006. It purchased Montreal-based Discreet Technology, makers of 3ds Max software, in 1999 for a reported US$410 million, rebranding it as Autodesk Media & Entertainment in 2005. If the purchase goes through, Autodesk would have under its umbrella the three market leaders in the 3D-animation technology field. California design software titan Autodesk took another step in its growing dominance of the 3D modeling and animation industry with the late-Thursday announcement that it has signed an agreement of intent to acquire substantially all of the assets of Montreal-based Softimage from Avid Technology for US$35 million. Syd Mead also is making a special appearance at the Softimage booth to sell and autograph his latest DVD, Visual Futurist: The Art & Life of Syd Mead.įor more information about Softimage at SIGGRAPH, visit. Softimage also boasts a wide array of guest customer presentations at its booth, including: CAPCOM ( Lost Planet game for Xbox 360), BLUR ( A Gentlemen’s Duel), CafeFX ( Pan’s Labyrinth), The Mill, Janimation, Stage 3 Media (Ron Martin, VFX director on Sanctuary), and a special making-of presentation by Grzegorz Jonkajtys and Marcin Kobyleci for ARK, winner of the SIGGRAPH 2007 Best of Show award in the Electronic Theatre. Among them are Softimage|XSI, professional 3D modeling, rendering, and animation software, and Softimage|Face Robot, the company’s lifelike facial animation solution. In Booth 503, Softimage is demonstrating the latest versions of its software solutions used by artists and technical directors worldwide.